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The Ultimate Wix SEO Checklist

Want your Wix website to rank higher on Google? SEO is the secret sauce to getting found online! Think of your website as a shop in a busy high street without the right signs and displays, no one will notice you. This checklist will guide you through on-page SEO for Wix, ensuring your site is search engine-friendly and ready to attract visitors.


Definition

What is On-Page SEO?

On-page SEO refers to the optimisation of individual web pages to improve search engine rankings and drive traffic. It includes keyword placement, content structure, meta tags, image alt text, and internal linking.

Why Wix SEO Matters

Wix provides built-in SEO tools, but manual optimisation is still necessary. With the right tweaks, you can increase visibility, boost traffic, and improve conversions.

Close-up of a hand holding a pen, marking a checklist. Green checkmarks fill boxes on white paper, suggesting tasks are completed.
A person marking a checklist with a silver pen, indicating completion and organisation of tasks.

Key Takeaways

  • Follow this step-by-step SEO checklist to optimise your Wix site.

  • Use Wix’s SEO features, including structured data and automatic sitemaps.

  • Improve rankings by writing high-quality, keyword-rich content.

  • Optimise images, metadata, and URLs for better search visibility.

  • Strengthen your site with internal linking and mobile-friendly design.


Table of Contents



1. Keyword Research


Find relevant keywords that your audience searches for.


  • Use Google Keyword Planner or Ubersuggest.

  • Focus on long-tail keywords (e.g., "best Wix SEO tips" instead of "SEO").

  • Analyse competitor keywords and trends.


    Keyboard with a vibrant blue key showing a magnifying glass icon, surrounded by white keys with symbols on a metallic background.
    A computer keyboard features a distinctive blue key with a magnifying glass icon, symbolising a search function.

2. Optimising Page Titles & Meta Descriptions


  • Include primary keywords naturally.

  • Keep titles under 60 characters and meta descriptions under 160 characters.

  • Make them engaging and click-worthy.


3. Structuring Content with Headings


  • Use H1 for main titles, H2 for subheadings, and H3 for further divisions.

  • Place keywords in headings strategically.

  • Keep content scannable for readers.


4. Enhancing Readability & User Experience


  • Use short paragraphs and bullet points.

  • Keep sentences concise and clear.

  • Avoid keyword stuffing - write for humans, not just search engines.


5. Image Optimisation


  • Compress images for faster loading speeds.

  • Add descriptive alt text using keywords.

  • Use descriptive file names (e.g., "wix-seo-checklist.jpg" instead of "image123.jpg").


Hand holding a wooden folder tile near four paper tiles labeled BMP, GIF, TIFF, PNG on a dark textured background.
Various digital file format icons - BMP, TIFF, GIF, and PNG - are displayed next to a wooden piece with a folder symbol, illustrating different image storage options.

6. URL Structure & Permalinks


  • Keep URLs short and clean.

  • Remove unnecessary words (e.g., "wixseo.com/tips" instead of "wixseo.com/best-tips-for-seo").

  • Use hyphens instead of underscores.


7. Internal Linking Strategy


  • Link to relevant pages on your site.

  • Use descriptive anchor text (e.g., "learn Wix SEO" instead of "click here").

  • Help Google understand your site structure.


8. Mobile-Friendly & Fast Loading Pages


  • Ensure your Wix site is responsive.

  • Use Google’s Mobile-Friendly Test.

  • Optimise images and enable lazy loading.


    Woman in an orange sweater sits on a sofa, smiling while looking at her phone. Bright yellow cushions in the background. Cozy setting.
    A woman in an orange sweater and glasses sits comfortably on a sofa, smiling as she scrolls through her phone in a cosy, sunlit room.

9. Leveraging Wix SEO Wiz & Advanced SEO Features


  • Use Wix SEO Wiz for personalised SEO plans.

  • Add structured data markup.

  • Submit your sitemap to Google Search Console.


10. Regular Performance Tracking & Updates


  • Monitor rankings with Google Analytics.

  • Check broken links and update outdated content.

  • Improve pages based on visitor behaviour.


Conclusion


By following this Wix SEO checklist, you’re setting your site up for higher rankings and better traffic. Consistency is key keep updating and optimising for long-term success.


Need expert help? Web Revolutions transforms visions into reality with tailored Wix SEO solutions. Get started at webrevolutions.co.uk!


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Two professionals engage in a discussion as a laptop screen displays detailed analytics and charts during a business meeting.

FAQs


1. Is Wix good for SEO?

Yes! Wix has powerful SEO tools, but manual optimisation is needed for the best results.

2. How do I make my Wix site appear on Google?

Ensure your site is indexed by Google, submit your sitemap, and optimise on-page SEO elements.

3. What’s the best free SEO tool for Wix users?

Google Search Console, Google Keyword Planner, and Wix SEO Wiz are great free tools.

4. How long does it take for SEO to work on Wix?

SEO results can take a few weeks to months, depending on competition and consistency.

5. Can I change my Wix SEO settings later?

Absolutely! SEO is an ongoing process-keep optimising and tracking performance.





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